Optimization Summary
Total Budget
Before
$1.52M
After
$1.52M
Exact: $1,519,000 → $1,519,000
Total ROI
Before
1.76x
After
1.87x
+0.11x
+6.3%
Revenue ÷ spend over optimization window
Incremental Revenue
Before
$2.67M
After
$2.84M
+$168.9K
+6.3%
$2,673,751 → $2,842,670