20260421_202808_5d4b289a|Model Summary|Budget Optimization Dashboard

Optimization Summary

Total Budget

Before

$305.5K

After

$305.5K

Exact: $305,500 → $305,500

Total ROI

Before

2.58x

After

2.70x

+0.12x

+4.6%

Revenue ÷ spend over optimization window

Incremental Revenue

Before

$789.2K

After

$825.5K

+$36.2K

+4.6%

$789,211 → $825,452

retail
Budget+$7.5K
Revenue+$12.0K
ROI2.26x2.23x
brand
Budget-7.5K
Revenue+$17.9K
ROI1.54x1.72x